AI keynote speaker forreal estate conferences

Jordache Johnson builds his AI keynotes around the room. For real estate, that means agents, brokers, commercial teams and property managers use AI to draft and summarize, while pricing, advice and the name on the listing stay with people. He also flags the rules to take to your counsel, including fair housing, altered listing photos and consent for AI voice calls.

Common examples are tasks where a person already checks every word: first drafts of listing descriptions and social posts, follow-up emails, market summaries for clients, and summaries of disclosures, inspection reports and leases. Among agents who use AI, three in four use it to write listing descriptions (NAR 2026 REALTORS Technology Report). The price, the advice and the final wording stay with the agent.

Yes, with a person checking every word, including the fair housing read. HUD withdrew its 2024 guidance on AI and digital housing ads, but the Fair Housing Act didn’t change, and HUD says actions that break it are still subject to enforcement. NAR’s AI policy template says agents and staff are “fully accountable for any AI-generated content they use, share or publish.” In California, the real estate regulator says that when an AI tool produces misleading advertising, responsibility rests with the licensee and their responsible broker, not the technology provider. As of October 2026. General education, not a substitute for the advice of an attorney; confirm with your counsel.

Since January 1, 2026, a California agent who digitally adds, removes or changes elements in a listing photo has to say so next to the image and link to the original. Routine edits like cropping and color correction don’t count, as long as they don’t change how the property is represented. From January 1, 2027, California extends that rule to rental ads by anyone, including images made entirely by AI. Starting the same day, Wisconsin licensees must disclose advertising altered with technology, including AI, when it creates a false or misleading impression of the property. MLS rules vary, so check yours. As of October 2026. General education, not a substitute for the advice of an attorney; confirm with your counsel.

Since 2024 the FCC treats an AI-generated voice as an artificial voice. Those calls need consent. For telemarketing, FCC rules require prior express written consent. From November 25, 2026, a caller can limit opt-outs to one or more of three FCC-listed methods, if it says so clearly on each call or text. Otherwise any reasonable opt-out must be honored (FCC 26-67). As of October 2026. General education, not a substitute for the advice of an attorney; confirm with your counsel.

Tenant screening reports are consumer reports, so an AI score from a screening company doesn’t remove the landlord’s adverse action duties. That comes from the Fair Credit Reporting Act; confirm with counsel. From 2027, Colorado’s new law covers AI that materially influences a decision to lease or buy a home in Colorado: notice up front, an explanation after a denial, and a way to fix wrong data and ask for human review. The attorney general’s enforcement is on hold under a federal court order until after the state’s final rules and a court ruling. HUD’s 2024 tenant screening guidance is unsettled: never formally withdrawn, but no longer presented as current. As of October 2026. General education, not a substitute for the advice of an attorney; confirm with your counsel.

It depends on the format, the length and travel. Book a call and we’ll talk through your event.